Day one

8:30 Registration and refreshments

MORNING PLENARY SESSION

8:50 Chairperson's welcome remarks: Richard Jory, Editor, STRUCTURED PRODUCTS MAGAZINE

9:00 Morning Keynote Address - US Regulatory Reform: How is it affecting the industry?
• What are the latest regulatory developments?
• How might Dodd-Frank implementation affect the industry?
• Is standardization of nomenclature, pricing and structure on the agenda?
• How does FINRA work in conjunction with the SEC and the CFTC?

Bill Hayden - Senior Director, Emerging regulatory issues, FINRA

9:40 Dealing with regulation from an industry perspective: Panel Discussion
• How do you think Dodd-Frank will affect your business?
• How are you dealing with compliance issues in selling structured products?
• Why do structured products attract claims of misselling and what is the best way to resolve it?
• What is the best way to inform clients of the risks while preserving sales?

Keith Styrcula, Chairman - STRUCTURED PRODUCTS ASSOCIATION
Joe St. Dennis Director, Office of Research and Analysis - PUBLIC COMPANY ACCOUNTING OVERSIGHT BOARD

10.20 Interactive business networking: Giving delegates an opportunity to meet

10:50 Morning break

STREAM ONE:

11: 20 Chairperson's opening remarks: Richard Jory, Editor, STRUCTURED PRODUCTS MAGAZINE

11:30 Selling to the Latin American Market:
• Regulation in Brazil - a new market opens?
• What can differentiate US advisors from their LatAm counterparts?
• What is the best way to obtain and maintain client relationships?
• What products are LatAm investors interested in?

12:10 Volatility and structured products:

•  Using an extended S&P 500 as a base to manage volatility
•  Low Volatility the next frontier of investing
•  High beta indices 
•  Risk control a framework for structured products

Alka Banerjee, Vice President Global Equity and Strategy Indices, S&P INDICES

12:50 Lunch and the opportunity to visit the exhibition

13:50 Changing market structures - exploring the latest developments - Panel Discussion:
• Will the standardization of structured products open the door to HFT?
• Will new developments attract more SEC attention?
• How is the industry coping with the low interest rate environment?
• What new products have hit the marketplace recently?
• Have they proven popular with buyers?
• Could dark pools change the structured products Market?

14:30 Panel Discussion: Politics and the market: what role will politics have in the coming months?
• Will the presidential election affect the industry?
• Will European politicians finally deal with the Eurozone crisis?
• Have European problems hit the American domestic economy?
• Rating quality - would you trust European issuers in selling to your clients?
• Will developing countries continue to restrict capital flows?

STREAM TWO:

11:20 Chairperson's opening remarks: Eric Greschner, Founding Partner - REGATTA RESEARCH AND MONEY MANAGEMENT LLC

11:30 The art of placing structured products within a balanced portfolio

• Where exactly do structured products fit in a typical asset allocation?
• Can structured products provide protection in an uncertain marketplace?
• What kind of products are most suited to different kinds of investors?

Scott Colyer, Chairman and CEO- ADVISORS ASSET MANAGEMENT

12:10 Structured products on the secondary market - Panel Discussion:
• Is there room to create a more standardized secondary market?
• What challenges and opportunities would that provide?
• What kinds of products are most likely to suit a secondary market?
• Will ETNs become more popular?
• Would a secondary market satisfy the industry's critics?

12:50 Lunch and the opportunity to visit the exhibition

13:50 The price is right? - How do you price a structured product?
• Can pricing be made more transparent?
• What is the best way to keep investors informed about the current value of their investment?
• What value do structured products provide?
• Case study of a product and how it performed

Tim Mortimer, Owner & Managing Director - FUTURE VALUE CONSULTANTS

14:30 Politics and the market: what role will politics have in the coming months? - Panel Discussion
• How might the presidential election affect the industry?
• Will European politicians finally deal with the Eurozone crisis?
• Have European problems hit the American domestic economy?
• Rating quality - would you trust European issuers in selling to your clients?
• Will developing countries continue to restrict capital flows?

15:10 Afternoon break

AFTERNOON PLENARY SESSION

15:40 Structured products in a volatile marketplace:
• How is the current macroeconomic environment affecting the market?
• What opportunities do current market conditions provide?
• How might product design change to meet the demands of the marketplace?
• Is volatility an asset class?

John Tessar, Head of Structured Products, JVB FINANCIAL

16:20 Managing risk within your portfolio - Panel Discussion:
• Evaluating the safety of investing in structured products
• The current key risks to look out for (including counterparty and currency risk)
• Planning for the worst case - measures to protect against counterparty failure
• Recognizing, measuring and balancing the potential risks
• How risk averse are investors? What challenges and opportunities does that provide?

Lloyd Davis Raines, First Vice President, RBC WEALTH MANAGEMENT
James Fisk, Director of Fixed Income, NEWBRIDGE SECURITIES
Christopher Loudon, Head of Structured Solutions, DB GLOBAL INVESTMENT SOLUTIONS

17:00 Chairperson's closing remarks: Richard Jory, Editor, STRUCTURED PRODUCTS MAGAZINE

17:10 Champagne roundtables: A selection of roundtables hosted by experts in their specific field

Roundtable One: ETNs - have they proved useful and what does the future hold?

Roundtable Two: What does the regulatory reform mean for you?

Roundtable Three: The LatAm experience: issues and challenges in structured products

Carlos Felipe de Habsburgo, Director, HABSBURGO & ASSOCIATES

Roundtable Four: Advising the use of structured products - an opportunity for advisors to share their experiences with one and other

Michael I. Schwartzman, President - VALUESEARCH CAPITAL MANAGEMENT LLC

17:40 Cocktail reception

18:30 Structured Products Americas Awards with special guest speaker